At ParkMobile, we are committed to respecting your privacy. We wrote this policy to help you understand how we collect, use, and share information that we collect through the ParkMobile websites, mobile applications, and other services we operate. Because we're an internet company, some of the concepts below are a little technical, but we've tried our best to explain things simply and transparently. If you have any questions about our privacy policy, please let us know.

Summary of changes

  • We added more details about the data we collect and how it's used.
  • We added new information for our California residents.
  • We added an easier way for you to exercise your privacy rights and to contact us with privacy-related questions or concerns.

What information we collect

You may be asked to provide personal information anytime you interact with us or one of our affiliates, such as when you use one of our mobile apps. The types of information we collect depends on how you use our services. The following types of information are collected by or on behalf of ParkMobile:

  • Contact details and other identifiers, such as your name, address, telephone number, and email address, and, if applicable, company name and professional information;
  • Account details, including your account username and password;
  • Payment and commercial information, including your bank account number, payment card information, billing address, and records of your purchases;
  • Vehicle information, including your license plate number and issuing jurisdiction;
  • Information related to your parking transactions, such as the parking facilities where you have parked, date and time of arrival and departure, and services purchased;
  • Demographic data, such as your age, gender, country, preferred language, and inferences that we may draw from other personal information we collect; and
  • Your correspondence and communications with us, such as audio information and electronic information when you call us or use our interactive voice response system.

We also may collect certain information automatically when you use our Services, including:

  • Internet or other electronic network activity information, such as information about your interactions with our Services. This includes information about the content you view, the time you spend viewing the content, and the features you access on the Services that we collect using cookies, pixels, and other technologies;  
  • Identifiers, such as your Internet Protocol (IP) address, device identifiers (including the manufacturer and model), and Media Access Control (MAC) address;
  • Geolocation data; and
  • Standard server log data, such as your application version number, computer type (Windows or Macintosh), screen resolution, operating system, browser type and version, and the date and time of your visit.

We may also aggregate or de-identify the information described above. Aggregated or de-identified data is not subject to this policy.

How we collect your information

  • We collect information from you. We may collect and receive information from you, including when you use or access one of our mobile apps, websites, or interactive voice response system or other Services, such as when you make a reservation, make a purchase or fill out a form; and communicate with us by email, telephone, in writing, or social media.
  • We collect technical information when you use ParkMobile. Like many websites and mobile apps, we may receive and store information generated by your activity and information automatically collected from your browser or mobile device when you use or interact with our Services, including through the use of cookies, pixels, and other technologies.
  • Our partners and advertisers share information with us. We may collect and receive information about you from other sources, which may include: Third parties in connection with your parking reservations and transactions; publicly available sources; and marketing service providers.

How we use your information

We collect and use your information so that we can operate effectively and provide you with the best experience. We also use the information we collect for the following purposes:

  • Fulfillment of reservations and other purchases such as completing your parking reservation or transaction; supplying the purchased goods and services; and communicating with you about and keeping proper records of those transactions;
  • Customer support, such as notifying you of any changes to our services; responding to your inquiries via email, phone, writing, or social media; investigating and addressing concerns raised by you; and monitoring and improving our customer support responses;
  • Improving our services, such as conducting data analysis and audits; developing new products and services; enhancing our websites and mobile apps improving our services; identifying usage trends and visiting patterns; conducting customer satisfaction, market research, and quality assurance surveys; determining the effectiveness of our promotions; meeting contractual obligations;
  • Marketing and promotions, such as sending you emails and messages about news and new promotions, features, products and services, and content; providing you with relevant advertising on and off our services; and administering your participation in contests, sweepstakes and promotions; and
  • Legal proceedings and requirements, such as investigating or addressing claims or disputes relating to your use of our services; or as otherwise allowed by applicable law; or as requested by regulators, government entities, and official inquiries.

How and when we share your information

We do not sell your name or other personal information to third parties. We may share the information we collect:

  • Within the Parkmobile family of companies. We share information within the Parkmobile family of companies to help us provide our services or conduct data processing on our behalf.
  • With our service providers and business partners. We rely on third parties to perform a number of contractual services on our behalf. To do so, we may need to share your information with them. For example, we may rely on service providers to enable functionality on our Services, to provide you with relevant content (including advertisements), to process your payments, and for other business purposes.
  • With municipality and other partners. We share your information with our municipality and other business partners with whom we have a contractual agreement in order to provide services to you. For example, our partners will have access to your vehicle information for parking enforcement purposes. By purchasing or reserving parking through the Services, you understand and direct us to share your vehicle, and other personal information with whichever of our partners controls the parking inventory that you are purchasing or reserving.
  • With your consent. We may share your information other than as described in this policy if we notify you, and you consent to the sharing.
  • For legal reasons or in the event of a dispute. We may share your information with third parties for legal purposes or in the event of a dispute. This may include, for example:
    • In connection with, or during negotiations of, any merger, sale of company assets, consolidation or restructuring, financing, or acquisition of all or a portion of our business by or into another company;
    • To comply with a court order, search warrant, subpoena, or other legal processes;
    • To comply with legal, regulatory, or administrative requirements of any government or law enforcement authority; or
    • To establish or exercise our legal rights and to protect and defend us in connection with any threatened or actual legal action, claim or dispute.

Where we store your information

We process and store personal information inside and outside of the United States, including in countries that have privacy protections that may be less stringent than your jurisdiction.

How we secure your information

Although we take steps to safeguard personal information, no practices are 100% secure, and we do not guarantee the security of your information.

How we use cookies

We, along with our partners, use various technologies to collect and store information when you visit one of our services, and this may include using cookies or similar technologies to identify your browser or device. We also use these technologies to collect and store information when you interact with services from our partners, such as advertising services.

The technologies we use for this automatic data collection may include:

Cookies. A cookie is a small file placed on the hard drive of your computer. We use cookies to store information, such as your login credentials and website preferences, so that we can remember certain choices you’ve made. Cookies can also be used to recognize your device so that you do not have to provide the same information more than once.

Web Beacons. Pages of our services or our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags and single-pixel gifs) that permit us, for example, to count users who have visited those pages or opened an e-mail and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

Mobile Device Identifiers and SDKs. A mobile SDK is the mobile app version of a web beacon. The SDK is a bit of computer code that app developers can include in their apps to enable ads to be shown, data to be collected, and related services or analytics to be performed.

Other technologies. There are other local storage and Internet technologies, such as local shared objects (also referred to as “Flash cookies”) and HTML5 local storage, that operate similarly to the technologies discussed above. 

You may be able to refuse or disable cookies by adjusting your web browser settings. Some browsers have options that allow the visitor to control whether the browser will accept cookies, reject cookies, or notify the visitor each time a cookie is sent. Because each web browser is different, please consult the instructions provided by your web browser (typically in the “help” section). Please note that you may need to take additional steps to refuse or disable local shared objects and similar technologies. For example, local shared objects can be controlled through the instructions on Adobe’s Setting Manager page. If you choose to refuse, disable, or delete these technologies, some of the functionality of the Services may no longer be available to you, and any differences in service are related to the data. Deleting cookies may, in some cases, cancel the opt-out selection in your browser.

Some of our third-party partners are members of the Network Advertising Initiative, which offers a single location to opt-out of ad targeting from member companies. To learn more, please click here or here. For additional information on how Google processes your information and what choices you may have, visit their site here. Due to differences between websites and mobile apps, you may need to take additional steps to opt-out of interest-based advertising for mobile applications. Please check your device settings and mobile app permissions for additional information on how to opt-out. You also may stop further data collection from a mobile application by removing it from your mobile device. You can learn more about cookies, click here.

Do not track signals and similar mechanisms: Our website is not configured to read or respond to “do not track” settings or signals in your browser headings.

Your choices and rights

You have options in relation to the information that we have about you.You can exercise these options by clicking here and completing our privacy inquiry form.

  • Promotional emails and other marketing material.  You can unsubscribe from marketing material from us at any time by clicking the “Unsubscribe” link contained in the email or by emailing us at Please note that withdrawing your consent to receive promotional emails will not prevent us from sending you administrative communications or legal notices, emails about changes to our terms, policies or business practices.
  • Cookies and third-party advertising. For instructions on how to adjust cookie settings and opt-out of third-party ad targeting, please see “How we use cookies” above.
  • You may have other choices under state laws.  Depending on where you live, you may have certain additional rights to:
    • Request access to your personal information; and
    • Request deletion of your personal information.
  • Your California Privacy Rights. If you are a California resident, you may request information regarding the disclosure of your personal information to third parties for their direct marketing purposes. To make such a request, please send an email to or write us at Parkmobile, LLC, Attn: Privacy Department, 1100 Spring Street, NW, Suite 200, Atlanta, GA 30309.

California residents

The California Consumer Privacy Act (CCPA) requires us to disclose categories of personal information we collect and how we use it, the categories of sources from whom we collect personal information, and the third parties with whom we share it, which we have explained above.

In the preceding twelve months, we have collected personal information from you, your devices, our partners, third parties, and from categories of sources otherwise described in this policy.

We are also required to communicate information about rights California residents have under California law. California residents may exercise the following rights:

  • Right to delete. You may submit a verifiable request to close your account, and we will delete personal information about you that we have collected.
  • Right to know and access. You may submit a verifiable request for information regarding: (1) categories of personal information we have collected; (2) categories of sources from which we collect personal information; (3) our business or commercial purpose for collecting personal information; (4) categories of third parties with whom we share personal information; and (5) specific pieces of personal information it has collected about you.
  • Right to equal service. We will not discriminate against you for exercising your privacy rights.

We do not sell the personal information of our users.

If you would like to exercise your rights, please contact us via one of the following methods:

  • Complete our online form
  • Email us at
  • Call us toll-free at (877) 497-7275
  • Write to us at Parkmobile, LLC, Attn: Privacy Department. 1100 Spring Street, NW, Suite 200, Atlanta, GA 30309

To verify your request, you may need to log in to your account or respond to an email verification request. If you would like to use an agent registered with the California Secretary of State to exercise your rights, we may request evidence that you have provided such agent with power of attorney or that the agent otherwise has valid written authority to submit requests to exercise rights on your behalf.

Children's data

Children under 16 are not allowed to use our services. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us at

How we make changes to this policy

We may change this policy from time to time, and if we do, we’ll post any changes on this page. If you continue to use ParkMobile after those changes are in effect, you agree to the new policy. If the changes are significant, we may provide a more prominent notice or get your consent, as required by law.

Contact us

Questions, comments, and complaints about ParkMobile’s data practices can be sent to our chief privacy officer by sending an email to or writing us at Parkmobile, LLC, Attn: Privacy Department, 1100 Spring Street, NW, Suite 200, Atlanta, GA 30309. You can also call us toll-free at (877) 497-7275.

Last Updated: January 13, 2020

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